游客服务

游客满意度

长隆野生动物世界

2015年游客满意度(百分比)

调查项

调查周期

第三季

第四季

8.24-9.6

9.7-9.20

9.21-10.5

10.6-10.18

10.19-11.2

11.3-11.21

商品服务

商品吸引

很吸引

57.98%

59.77%

37.68%

35.83%

44.04%

45.78%

吸引

40.94%

39.38%

61.51%

62.59%

54.55%

53.27%

购物环境

很满意

62.34%

60.11%

43.11%

46.22%

49.59%

52.09%

满意

36.70%

39.35%

56.60%

53.47%

49.50%

46.87%

服务态度

很满意

61.50%

60.42%

46.01%

51.37%

55.63%

53.33%

满意

37.67%

39.27%

53.47%

48.00%

43.87%

46.10%

餐饮服务

用餐环境

很满意

60.13%

59.13%

54.56%

53.16%

59.60%

54.79%

满意

38.98%

40.25%

44.86%

46.41%

39.98%

44.45%

食物味道

很好吃

70.13%

73.50%

65.92%

69.44%

69.37%

66.82%

没消费

28.73%

25.33%

33.28%

29.61%

30.30%

32.04%

服务态度

很满意

67.71%

69.69%

62.20%

60.55%

65.40%

64.99%

满意

31.91%

29.77%

37.40%

39.14%

34.44%

34.82%

互动展示

奇妙森林

很满意

67.20%

68.33%

59.76%

50.11%

64.04%

61.82%

没观看

32.17%

31.12%

40.01%

49.47%

35.79%

37.61%

大象互动展示

很满意

60.99%

68.31%

57.48%

59.22%

65.56%

60.51%

没观看

38.62%

31.54%

42.23%

40.78%

34.27%

39.20%

白虎互动展示

很满意

62.74%

67.65%

60.36%

60.06%

64.07%

59.81%

没观看

37.13%

32.11%

39.12%

39.94%

35.76%

39.53%

非洲动物互动展示

很满意

63.01%

65.57%

57.91%

56.38%

65.29%

57.63%

没观看

36.22%

34.27%

41.40%

43.31%

34.38%

42.09%

园林环卫

园区环境卫生

很满意

69.53%

68.59%

60.88%

55.43%

58.44%

55.69%

满意

29.70%

31.18%

38.78%

44.57%

41.39%

44.21%

卫生间卫生

很满意

70.64%

70.07%

60.13%

55.53%

53.56%

55.60%

满意

28.65%

29.85%

39.58%

43.84%

46.36%

44.21%

园林绿化

很满意

72.16%

69.09%

60.03%

52.64%

53.90%

50.62%

满意

27.59%

30.91%

39.39%

46.94%

45.69%

49.10%

设施及引导

景区设施

很满意

42.39%

47.66%

35.39%

34.60%

34.79%

31.99%

满意

56.36%

51.19%

63.57%

64.07%

64.70%

66.76%

路标指示

很清楚

45.70%

49.39%

39.42%

38.07%

39.59%

36.98%

清楚

52.43%

49.77%

59.14%

61.01%

59.73%

62.25%

景物介绍牌

很满意

47.75%

51.61%

41.29%

45.43%

48.33%

47.36%

满意

51.31%

47.62%

57.27%

53.85%

51.50%

52.07%

宣传资料

很满意

50.00%

53.18%

44.78%

51.54%

50.30%

50.91%

满意

48.82%

46.21%

54.47%

47.75%

49.53%

48.71%

安全保卫

游园秩序

很满意

52.90%

56.98%

49.25%

51.08%

52.10%

56.92%

满意

46.36%

42.64%

49.54%

48.41%

47.81%

42.88%

安全保障

很足够

55.17%

60.31%

52.31%

53.91%

51.72%

58.60%

足够

44.14%

39.23%

46.89%

45.58%

47.94%

41.31%

自驾参观

总体印象

很满意

54.52%

60.08%

57.06%

54.93%

47.99%

54.95%

满意

44.67%

39.46%

41.90%

44.56%

51.67%

44.86%

动物展示

很满意

56.51%

60.97%

55.50%

49.85%

43.10%

48.32%

满意

43.12%

38.88%

43.46%

49.02%

56.30%

51.59%

礼仪容表

员工礼貌

很礼貌

56.11%

61.30%

53.72%

51.95%

41.85%

46.01%

礼貌

43.70%

38.62%

45.53%

48.05%

57.89%

53.79%

仪容仪表

很满意

53.28%

60.12%

51.38%

51.49%

45.67%

44.57%

满意

46.35%

39.72%

48.27%

48.10%

53.81%

55.14%

服务讲解

售票服务

很满意

53.18%

58.16%

49.16%

52.36%

41.13%

44.00%

满意

46.00%

41.69%

50.14%

47.54%

58.61%

55.72%

验票服务

很满意

53.09%

59.63%

49.42%

52.16%

44.60%

44.38%

满意

46.16%

40.29%

50.00%

47.74%

55.23%

55.52%

导游讲解

很满意

54.43%

61.23%

50.35%

52.67%

43.57%

47.79%

满意

45.51%

38.70%

49.08%

47.13%

56.17%

52.12%

调查数量(人)

900

800

932

974

1166

1041



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